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Social Media Marketing

Social media is a staple of modern life. It is so enmeshed in the way we communicate that companies have little choice but to engage social media as part of their marketing strategy. Before implementing any social media strategies, you should take the time to understand the benefits as well as the risks.

Online Course / Classroom Training

R1,875.00

Description

With our Social Media Marketing workshop, your participants will discover the specifics of how to effectively use social media marketing. By utilizing different social media platforms to reach current and potential customers, your marketing will only see success.

Social Media Marketing > Course Outline:

Icebreaker
Housekeeping Items
The Parking Lot
Workshop Objectives

Pros / Cons
Likes / Comments
Posts / Links
Tracking and Measurement
Case Study
Module Two: Review Questions

Pros / Cons
Channel
Content and Voice
Tags and Measurement
Case Study
Module Three: Review Questions

Pros/ Cons
Voice
Tags and Links
Tracking and Measurement
Case Study
Module Four: Review Questions

Pros / Cons
Optimize Search in Profile
Groups and Links
Tracking and Measurement
Case Study
Module Five: Review Questions

Pros / Cons
Natural Search Links
Strategy
Tracking and Measurement
Case Study
Module Six: Review Questions

Pros/ Cons
Posting and Conversation
Pins and Boards
Tracking and Measurement
Case Study
Module Seven: Review Questions

Pros / Cons
Posting and Conversation
Links
Tracking and Measurement
Case Study
Module Eight: Review Questions

Pros / Cons
Expand Sharing
Discussion
Tracking and Measurement
Case Study
Module Nine: Review Questions

Pros / Cons
Audience
Ads
Tracking and Measurement
Case Study
Module Ten: Review Questions

Pros / Cons
Niche and Quality
Hashtags
Tracking and Measurement
Case Study
Module Eleven: Review Questions

Words from the Wise
Review of Parking Lot
Lessons Learned
Completion of Action Plans and Evaluations

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Disclaimer: * Prices quoted are PER PERSON ** Lecture/On-Site Courses may be cancelled or rescheduled if minimum course numbers are not met. *** All prices are subject to change without notice. Whilst every effort is made to provide you with the most accurate, up-to-date information, occasionally an item may be incorrectly priced or a price may require updating due to circumstances outside of our control or if changes or improvements are implemented.