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Sales and Marketing - Gain the skills to promote, host, or facilitate a great Webinar

Creating a Great Webinar

Webinars are a great inexpensive way to reach a large number of people. Webinars are great tools if you want to market a new or improved product, train employees, demonstrate a new task, or have a meeting with employees located throughout the globe. Being an interactive form of media, Webinars provides a great environment for these activities and so much more.

‌‌‌ Online Course / ‌‌ Classroom Training

Categories: Digital Marketing, Sales and Marketing

R1,649.00

Description

Creating a Great Webinar is all about providing a great interaction between the presenter and the audience. Your participants will develop the skills needed to promote, host, or facilitate a great Webinar for your company. Sharing your passion and knowledge with a Webinar is the best way to reach many with the power of one.

Creating a Great Webinar > Course Outline:

Module One: Getting Started

‌‌‌ Housekeeping Items
‌‌‌ The Parking Lot
‌‌‌ Workshop Objectives
‌‌‌ Action Plans and Evaluations

Module Two: What Can a Webinar Do?

‌‌‌ Marketing to Prospective Customers
‌‌‌ Training or Teaching
‌‌‌ Demonstrations and Presentations
‌‌‌ Information Sharing
‌‌‌ Case Study
‌‌‌ Module Two: Review Questions

Module Three: Successful Webinar Criteria

‌‌‌ Passion and Enthusiasm
‌‌‌ Value
‌‌‌ Knowing Your Target Audience
‌‌‌ Grab and Keep Attention
‌‌‌ Case Study
‌‌‌ Module Three: Review Questions

Module Four: Find the Right Format

‌‌‌ Tailor It To Your Audience
‌‌‌ Pre-Recorded
‌‌‌ The Live Webinar
‌‌‌ Two Person Team
‌‌‌ Case Study
‌‌‌ Module Four: Review Questions

Module Five: Marketing and Social Media

‌‌‌ Blog Posts and White Papers
‌‌‌ Email Marketing
‌‌‌ Offer an Exclusive Deal
‌‌‌ Hashtags
‌‌‌ Case Study
‌‌‌ Module Five: Review Questions

Module Six: Drive up Registration

‌‌‌ Avoiding SPAM Filter
‌‌‌ A Great Title
‌‌‌ Solicit Questions
‌‌‌ The Registration Page
‌‌‌ Case Study
‌‌‌ Module Six: Review Questions

Module Seven: Leading up to Your Webinar

‌‌‌ Reminder Emails
‌‌‌ Practice and Rehearse
‌‌‌ Test Your Technology
‌‌‌ Insert Solicited Questions
‌‌‌ Case Study
‌‌‌ Module Seven: Review Questions

Module Eight: Presentation Tips

‌‌‌ Show, Don’t Tell
‌‌‌ Sharing Your Desktop
‌‌‌ Strong Visuals
‌‌‌ Script It
‌‌‌ Case Study
‌‌‌ Module Eight: Review Questions

Module Nine: Interacting With Your Audience

‌‌‌ Polling and Surveys
‌‌‌ Answer Solicited Questions
‌‌‌ Activities
‌‌‌ Q&A Session
‌‌‌ Case Study
‌‌‌ Module Nine: Review Questions

Module Ten: Mistakes to Avoid

‌‌‌ Technical Issues
‌‌‌ Ignoring Your Audience
‌‌‌ Audience Not Participating?
‌‌‌ Timing
‌‌‌ Case Study
‌‌‌ Module Ten: Review Questions

Module Eleven: Post Event

‌‌‌ Contact No Shows
‌‌‌ Follow Up Email
‌‌‌ Call To Action
‌‌‌ Make it Easy to Share
‌‌‌ Case Study
‌‌‌ Module Eleven: Review Questions

Module Twelve: Wrapping Up

‌‌‌ Words from the Wise
‌‌‌ Review of Parking Lot
‌‌‌ Lessons Learned
‌‌‌ Completion of Action Plans and Evaluations

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Disclaimer: * Prices quoted are PER PERSON ** Lecture/On-Site Courses may be cancelled or rescheduled if minimum course numbers are not met. *** All prices are subject to change without notice. Whilst every effort is made to provide you with the most accurate, up-to-date information, occasionally an item may be incorrectly priced or a price may require updating due to circumstances outside of our control or if changes or improvements are implemented.